Imagery

Qt Group's brand images are authentic, have a professional look and feel and avoid conventions. 

Image Selection and Editing

While producing and selecting images for Qt Group, make sure you follow the thematic and editing guidelines. Qt Group's brand images show people in their work or everyday environments where technology plays a key role. They can also depict a process of product and software development. The images have max. one person at a time, using an embedded device or desktop/mobile application (e.g. VR goggles, a touchscreen).

Editing guidelines:

• High contrast, deep shadows and light crispy lights
• High detail (camera raw - clarity)
• Whites neutral or slightly (selective color) saturated with blue and yellow

Image Library

The imagery of Qt Group consists of 8 images. The images have been edited to match each other visually, creating a consistent collection of images.

Clay Devices and Applications

A collection of clay devices and applications created with the brand colors complement the collection of Qt Group's brand images.

The imagery consists of seven 3D renders showing different devices and applications with simplified user interfaces. Note: clay renders in white are used in relation to Qt Group where as pine and neon color versions are used with the Qt Development brand.

This section introduces the renders and describes their visual qualities.

Render styles:

• Monochromatic coloring based on brand colors
• Generic silky material
• Natural highlights and shadows
• Simplified UIs
• Empty space around the devices if possible

Download the collection of clay renders from the Download Assets link.